April 5, 2021April 5, 2021 Marketing How to Grow Your Business Online With YouTube Marketing Expand your business on Youtube using these marketing tips YouTube is more than just a wildly popular social network that… Read More
February 26, 2021March 1, 2021 Life in the Bag What’s In Your Marketing Bag? (2020 Scholarship Winner) | Brown Bag Brown Bag Scholarship Winner: What’s In Your Marketing Bag? Strategic thinking. Creative marketing. A modern mindset. Here at Brown Bag… Read More
February 23, 2021March 1, 2021 Marketing Importance of Conducting a Content Audit for Your Business Guide to Content & Social Media Audits for Your Business Why it’s high time your business conducted a content audit… Read More
February 23, 2021April 5, 2021 Marketing An SEO Guide to Creating Killer Meta Tags For Your Website Meta Tags and SEO: A Guide to Descriptions, Title Tags and More What are meta tags, and what role do… Read More
February 23, 2021March 1, 2021 Marketing How To Choose the Best Digital Marketing KPIs for Your Business Digital Marketing KPIs: What They Are & How to Choose Importance of monitoring your digital marketing KPIs Key performance indicators… Read More
February 23, 2021March 1, 2021 Marketing Creating Your Own Content or Editorial Calendar for Your Business How to Create an Editorial or Content Calendar From Scratch Tips for creating a custom content or social media editorial… Read More
February 19, 2021March 1, 2021 Marketing Grow Your Business With These Facebook Tips Social Media Tips for Using Facebook to Grow Your Business How to expand your business reach using these basic Facebook… Read More
February 19, 2021February 24, 2021 Marketing Your Best Digital Marketing Channels for 2021 Your Most Effective List of Digital Marketing Channels for 2021 In many senses, digital marketing has become the most common… Read More
November 18, 2020February 19, 2021 Marketing Choosing the Right SEO Company For Your Business Tips and Tricks for Finding the Best SEO Company Search engine optimization (SEO) is a critical component to the success… Read More
November 18, 2020November 24, 2020 Design and User Experience What Is Mobile Responsive Design & Why Does It Matter? What is responsive web design and why does it matter? In recent years, mobile responsive design has gone from being… Read More
August 7, 2019June 6, 2020 Life in the Bag Four Ways a Hobby Can Boost Your Career We believe in chasing our passions both inside and outside of the office, and we love when those worlds collide.… Read More
July 11, 2019June 6, 2020 Marketing Bringing Victory Home from the 2019 Women’s World Cup The American women weren't the only ones making history at The 2019 World Cup. Check out the brand we think… Read More
February 11, 2019June 6, 2020 Life in the Bag & Marketing Leadership’s Impact on Growing Teams Trying to help your teams grow in their efficiency and effectiveness? Our Director of Project Management shares the questions he… Read More
January 7, 2019June 6, 2020 Marketing Here’s a Six-step Outline for Successful Lead Nurture at your Next Trade Show With all the attention to detail put into making each trade show appearance a success, there’s one thing that eludes… Read More
November 19, 2018June 6, 2020 Marketing & Technology and Mobile How to Share our World with Robots With the fear of robots taking over the world, our intern Mashia has some advice on how we can take… Read More
September 24, 2018February 22, 2021 Marketing & Technology and Mobile Employees are the Biggest Threat (and the Best Solution) for Information Security Cyber criminals, hackers and nation states are prepared to spend whatever time it takes to seek and exploit weaknesses across… Read More
August 22, 2018June 6, 2020 Life in the Bag Six Work Habits for Agency Success From her summer internship, Emily is sharing six work habits she recommends to anyone with agency career aspirations. Read More
February 27, 2018June 6, 2020 Life in the Bag & Marketing Dear College Senior: Expectation Versus Reality of Life in the Workforce In just a few short months, a new class of graduates will make the transition from student to employee. From… Read More
February 14, 2018July 13, 2020 Marketing Happy Valentines! Is your Brand Feeling the Love? Love might be in the air, but are you still seeking clarity on your brand's relationship status? Check out our… Read More
February 2, 2018June 6, 2020 Life in the Bag & Marketing Who makes a better leader: Captain or Coach? Who makes the best leader? A coach or a captain? The answer might not be what you think. Find out… Read More
December 20, 2017June 6, 2020 Life in the Bag Cheers to Raising Big Funds for a Great Cause The holidays are a great time to come together and give back to the community. While volunteering at Santa's Village… Read More
December 12, 2017June 6, 2020 Marketing Changing the World – One Ad at a Time During this holiday season, we looked at how advertisers and brands use their platform to share a bigger message. Check… Read More
November 15, 2017June 25, 2020 Design and User Experience & Technology and Mobile Key Benefits of our Agile Design and Build Approach Brown Bag Marketing continues to have great success with many different design and development techniques. In this blog, Danny explains… Read More
November 7, 2017June 6, 2020 Marketing Two for Two Wins at the TAG Marketing Awards! We took home TWO big wins from the 2017 TAG Marketing Awards! Check out the details on our two winners. Read More
October 25, 2017June 6, 2020 Life in the Bag The Best Lessons I’ve Learned through 15 Years in the Business As Brown Bag celebrates its 15 Year Anniversary, our founder and president, Doug Brown, shares a few guiding principles to… Read More
October 4, 2017June 6, 2020 Design and User Experience & Technology and Mobile Must-Have Qualities and Tools for Great Technical Project Management Our Technical Project Managers have a broad working knowledge of just about everything that falls under the digital umbrella. Find… Read More
August 22, 2017June 6, 2020 Marketing & Technology and Mobile Mobile Payments at the Tip of Your Tongue According to recent research, 46% of US consumers have made a mobile payment. And not surprisingly, millennials are responsible for 39 percent of all… Read More
July 24, 2017June 6, 2020 Marketing & Technology and Mobile Google’s RankBrain: Connecting Complex to Relevant Google is making the Web an easier, better place to search. One algorithm already used globally is ‘RankBrain’. Find out… Read More
July 10, 2017June 6, 2020 Life in the Bag & Marketing Investing in Baggers. With Empowerment U. Brown Bag has always invested in its employees, so we’re excited to formalize our commitment to our future leaders with… Read More
July 3, 2017June 6, 2020 Marketing Celebrating America through Advertising Advertisements can be a platform to showcase products, struggles and dreams. So we asked several of our Baggers to share their… Read More
June 29, 2017February 24, 2021 Design and User Experience 5 Ways to Set Up a Mobile-First Strategy for Success It's time for companies to look and challenge their website strategy. The first wave of mobile reform was responsive design.… Read More
May 15, 2017June 6, 2020 Marketing Leveraging micro-moments in the brand experience The “Zero Moment of Truth” (ZMOT), a term coined by Google in 2011, refers to how the internet revolutionized the… Read More
April 18, 2017June 6, 2020 Marketing & Technology and Mobile Snapping into SnapChat Spectacles and Survey Results As most of you know, SnapChat Spectacles are Bluetooth-enabled sunglasses featuring a built-in camera that takes up to three 10… Read More
March 10, 2017June 6, 2020 Marketing & Technology and Mobile Brown Bag Wins Big at the 2017 AMY Awards! The Atlanta Marketer of the Year Awards, AMYs, presented by AMA Atlanta, have been rewarding companies for creating outstanding creative,… Read More
February 6, 2017December 18, 2020 Marketing Battle of the Brands: Traditional vs. Digital Media at Super Bowl LI For me, the Super Bowl is an event full of multi-tasking: finding the perfect balance between watching the commercials (er… Read More
January 12, 2017June 6, 2020 Technology and Mobile Brown Bag Debuts IoT Dashboard at CES Conference The International Consumer Electronic Show® (CES) wrapped up it’s 50th conference on January 8th in Las Vegas, Nevada. We were excited… Read More
December 20, 2016July 13, 2020 Marketing & Technology and Mobile Willy Melt Goes VR: A Gamified Snowman If you’ve been a fan of Brown Bag you know we have a longstanding holiday tradition – our beloved snow… Read More
November 10, 2016June 6, 2020 Marketing 4 steps to fix a bad review and gain a brand advocate Your company or brand has received a bad review, now what? With over 92% of consumers reading online reviews, some negative… Read More
November 3, 2016July 13, 2020 Marketing Winner! Brown Bag takes top TAG Marketing Award! Winning! Taking home the whole enchilada! Killin’ it! Whatever you call it, the Brown Bag team won big last night at… Read More
September 28, 2016June 6, 2020 Design and User Experience & Technology and Mobile When a pro photographer uses a smartphone camera About the Author: Jackelyn Belcher is the Manager of Business Operations for Vetlocity, a sister company of Brown Bag Marketing.… Read More
September 19, 2016November 7, 2016 Technology and Mobile Here’s how Blockchain is disrupting the banking industry When disruptive technology emerges, incumbents choose to either resist or adapt, and everyone loves seeing the drama unfold. However, what… Read More
July 25, 2016January 30, 2017 Design and User Experience & Marketing & Technology and Mobile Inside a Coding 111 session at the Bag Get a peek into Brown Bag Marketing’s Development Team as our intern, Joey, joins them for one of their Coding… Read More
July 5, 2016January 30, 2017 Design and User Experience & Marketing & Technology and Mobile Modern retail: Merging the digital and physical shopping experience At Brown Bag Marketing, we think a lot about the customer experience. I hear this throughout our office on a daily basis.… Read More
June 21, 2016November 8, 2016 Marketing & Technology and Mobile The money and muscle of a modern-day Microsoft This isn’t your parents Microsoft. Last week, Microsoft put out some big news and also made a move not often… Read More
March 18, 2016July 13, 2020 Marketing What’s the secret behind a “go-to” brand? As consumers, we all have our go-to brands and products. Last week, we saw Mary’s go-to brand for being entertained in… Read More
February 26, 2016July 13, 2020 Marketing Building an authentic brand through a DIY show Everyone at Brown Bag knows I love love love “Fixer Upper” on HGTV. The television series stars Chip and Joanna… Read More
January 15, 2016November 7, 2016 Marketing & Technology and Mobile Still looking for that New Year’s resolution? We’ve got you coded, er, covered. Years ago, computer programming was viewed as a skill possessed by only technology’s savviest. Today, select schools around the world… Read More
December 24, 2015November 7, 2016 Life in the Bag & Marketing ‘Tis The Season – Brown Bag partners with The Empty Stocking Fund for kids’ holiday cheer This holiday season, we have been hard at work supporting The Empty Stocking Fund, an Atlanta based non-profit organization that… Read More
November 4, 2015December 8, 2015 Design and User Experience & Marketing & Technology and Mobile The future of mobile payments, today. Last week marked the 30th anniversary of Back to the Future. I remember when I first saw it. I actually… Read More
August 25, 2015October 11, 2017 Life in the Bag From Internships to Full Time Jobs: 3 Baggers Tell All According to Forbes.com and a recent survey done by Internships.com, it’s been found that 69% of companies with 100 or more employees… Read More
August 20, 2015December 8, 2015 Marketing User-Generated Content: Marketing is Not a Spectator Sport It’s still the peak of summer here in Georgia. That means scathing temperatures and creative attempts to stay cool –… Read More
August 18, 2015July 13, 2020 Marketing True Customer Loyalty: From Like to Love In marketing, we tend to throw around the word “loyalty” a lot. Often, we use it synonymously with “rewards;” the… Read More
July 27, 2015October 22, 2015 Marketing 5 Lessons in Leadership During an interview many years ago, I was asked to “define leadership.” After some brief but careful thought, I responded.… Read More
June 3, 2015October 11, 2017 Design and User Experience & Life in the Bag & Marketing User-insights via M&M’s bowl: Learning’s from Digital Summit 2015 Part 1 I recently heard a great story by the behavioral psychologist Matt Wallaert at Digital Summit 2015. He asked the audience… Read More
May 15, 2015November 8, 2016 Life in the Bag & Marketing Leadership Lessons from Leadercast 2015 Last Friday, I was fortunate to be one of the 100,000+ attendees at Leadercast Live 2015. What a great experience!… Read More
April 22, 2015February 19, 2021 Design and User Experience & Marketing & Technology and Mobile User Testing or UAT? Yes. User Acceptance Testing (UAT) and User Testing sound similar and are sometimes misconstrued as one in the same, but User… Read More
March 31, 2015November 24, 2020 Animal Health & Design and User Experience & Marketing A Brilliant Way to Serve Those Who Have Served Us Did you know that military and police dogs retire with no guaranteed pension for their medical care? Often, these dogs… Read More
March 12, 2015April 23, 2015 Design and User Experience & Marketing & Technology and Mobile Three Building Blocks of a Digital “House”: UX, UI and Usability Just as building a house requires a variety of skills and mindsets, building a digital “house”, such as a website… Read More
February 5, 2015February 19, 2021 Design and User Experience & Marketing & Technology and Mobile It’s time to bring User Experience into the Boardroom It’s time we consider how User Experience (UX) directly impacts Return on Investment (ROI). Let’s start in the boardroom. How… Read More
September 10, 2014February 19, 2021 Design and User Experience & Marketing & Technology and Mobile WATCH Out: Apple has changed the face of User Experience Image source: Apple.com The Apple Watch – coming early 2015 I know you’ll agree when I say that Apple’s announcements yesterday totally captured… Read More
August 21, 2014March 17, 2015 Animal Health & Marketing Helping You Help Our Four-Legged Friends Time for a friendly pet-related PSA from your favorite marketing agency. Many of you know of our expertise in the… Read More
July 22, 2014July 13, 2020 Design and User Experience & Marketing Airbnb new logo faces backlash. All part of the plan? As some of you may have seen the seemingly controversial yet canny home hosting enterprise that is taking over the… Read More
June 6, 2014April 23, 2015 Design and User Experience & Life in the Bag & Marketing & Technology and Mobile Need the skinny on Apple’s WWDC Conference 2014? As the name suggests, World Wide Developer’s Conference, is an annual meeting held by Apple to unveil its latest and… Read More
May 22, 2014July 13, 2020 Design and User Experience & Marketing Celebrating a True Brand Story I think I speak for everyone at Brown Bag when I say that a branding challenge really energizes us. Turning… Read More
November 21, 2013February 19, 2021 Design and User Experience & Technology and Mobile User Experience… same thing as Usability? All the jargon associated with the art and science of web site building can seem redundant. There are several similar… Read More
October 31, 2013March 17, 2015 Marketing How Six Words Inspired a Marketer I recently had the privilege of hearing Larry Smith, founder and editor of SMITH Magazine, speak about his inspirational Six-Word… Read More
October 2, 2013November 24, 2020 Animal Health & Design and User Experience & Life in the Bag & Technology and Mobile The Internet is the greatest disappearing act of all time This summer, our team presented five high-level digital marketing trends for an interested client. Among those mega-trends discussed, the concept… Read More
September 26, 2013January 14, 2016 Animal Health & Marketing Spend Money to Make Mo Money Ahh…The statement dreaded by a lot of companies, and people, in the business world today: “spend money to make money.”… Read More
September 6, 2013January 14, 2016 Design and User Experience & Technology and Mobile Take your desktop with you on your iPAD. Really! I use one of Brown Bag’s mini iPads, and love it. Even got a highly responsive keyboard to go with… Read More
August 30, 2013October 11, 2017 Life in the Bag The FINAL Book Bag Pick #10: “The E Myth Revisited” Editors note: Thanks for reading with us this summer! This is our final entry in the employee summer Book Bag… Read More
August 23, 2013October 11, 2017 Life in the Bag The Book Bag Pick #9: “Daring Greatly” This Week’s Pick: “Daring Greatly” by Brené Brown Book Bagger: Liz Fusco Read More
August 9, 2013October 11, 2017 Life in the Bag The Book Bag Pick #7: ‘Smart Choices…’ This Week’s Pick: “Smart Choices: A Practical Guide to Making Better Decisions” by John Hammond, Howard Raiffa, Ralph Keeney Book… Read More
July 22, 2013January 14, 2016 Life in the Bag Christmas in July! It’s never too early to get into the gifting spirit, especially to help parents living in poverty provide gifts to… Read More
July 2, 2013January 14, 2016 Life in the Bag & Marketing The Brief Wondrous Life of a Busy Marketer In honor of summer, dear readers, I’m going to slow it down for a sec and talk about – wait… Read More
May 22, 2013October 11, 2017 Animal Health 5 Warm Weather Tips for Your Furry Friend FINALLY… It has been a very long, dark and damp 4 or 5 months up here in the Northeast (NJ… Read More
January 25, 2013January 14, 2016 Marketing & Technology and Mobile Requirements to relevancy: 4 steps to developing a needs-based site We’ve all seen it – the great looking website that is fairly useless because it doesn’t meet a business need… Read More
July 2, 2012November 24, 2020 Life in the Bag & Marketing & Technology and Mobile Girl Talk says “Thanks!” Girl Talk is incredibly grateful to Doug Brown and Brown Bag Marketing for the tremendous amount of pro-Bono support they… Read More
June 25, 2012October 11, 2017 Life in the Bag Founder’s Story: 10 Years in the Bag It’s hard to believe that 10 years ago this upcoming Labor Day weekend, I gently shook my very 10 month… Read More
June 7, 2012January 14, 2016 Animal Health Seat Belts and Pets, Perfect Together?? New Jersey just passed a law requiring pet owners to “buckle up” their pets when driving around the Garden State.… Read More
May 22, 2012May 8, 2017 Technology and Mobile Windows Mobile 7: iPhone Killer? In the late 80’s, I remember my dad having a cup of coffee every morning for breakfast in his red… Read More
April 20, 2012January 14, 2016 Animal Health A Day In The Life… As we all know, our dogs are a part of our family. Just look around your house, car, etc. You’ll… Read More
September 29, 2011January 14, 2016 Animal Health Growth Is Good I am down at Brown Bag’s Atlanta headquarters for some meetings and more importantly, training of some new folk that… Read More
August 22, 2011January 14, 2016 Animal Health That’s One Smart Dog… I’ve always said dogs are a lot smarter than most people give them credit for. How many times have you… Read More
August 3, 2011January 30, 2017 Animal Health Change Wow – a lot has changed over the years in this industry hasn’t it? Look at the recent changes alone… Read More