Why your About Us page should be saying, “Why Us”
Let’s talk about the About Us page. Organizations typically use this page to tell the history of the company, to…
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Design and User Experience
What Is Mobile Responsive Design & Why Does It Matter?
What is responsive web design and why does it matter? In recent years, mobile responsive design has gone from being…
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Key Benefits of our Agile Design and Build Approach
Brown Bag Marketing continues to have great success with many different design and development techniques. In this blog, Danny explains…
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Must-Have Qualities and Tools for Great Technical Project Management
Our Technical Project Managers have a broad working knowledge of just about everything that falls under the digital umbrella. Find…
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5 Ways to Set Up a Mobile-First Strategy for Success
It's time for companies to look and challenge their website strategy. The first wave of mobile reform was responsive design.…
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When a pro photographer uses a smartphone camera
About the Author: Jackelyn Belcher is the Manager of Business Operations for Vetlocity, a sister company of Brown Bag Marketing.…
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Inside a Coding 111 session at the Bag
Get a peek into Brown Bag Marketing’s Development Team as our intern, Joey, joins them for one of their Coding…
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Modern retail: Merging the digital and physical shopping experience
At Brown Bag Marketing, we think a lot about the customer experience. I hear this throughout our office on a daily basis.…
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The future of mobile payments, today.
Last week marked the 30th anniversary of Back to the Future. I remember when I first saw it. I actually…
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Saving Humanity: Literacy vs. Electracy
As a 22-year old millennial, I often wonder how technology will influence my life next. Unlike the generations before us,…
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User-insights via M&M’s bowl: Learning’s from Digital Summit 2015 Part 1
I recently heard a great story by the behavioral psychologist Matt Wallaert at Digital Summit 2015. He asked the audience…
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User Testing or UAT? Yes.
User Acceptance Testing (UAT) and User Testing sound similar and are sometimes misconstrued as one in the same, but User…
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A Brilliant Way to Serve Those Who Have Served Us
Did you know that military and police dogs retire with no guaranteed pension for their medical care? Often, these dogs…
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Three Building Blocks of a Digital “House”: UX, UI and Usability
Just as building a house requires a variety of skills and mindsets, building a digital “house”, such as a website…
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Three reasons to use podcasts in your B2B Marketing mix
Packaged, online radio broadcasts called podcasts are powerful tools for B2B marketers. A personal favorite is Marketing over Coffee. An episode with…
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It’s time to bring User Experience into the Boardroom
It’s time we consider how User Experience (UX) directly impacts Return on Investment (ROI). Let’s start in the boardroom. How…
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Finding Your Perfect Mobile Website
Clients ask us all the time: “What type of mobile site should I have?” “Do I have to target Android…
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AMMO ATL Mobile Awards Recap
It is hard to believe that until last Tuesday, September 16th, an official awards show for our city’s latest and…
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WATCH Out: Apple has changed the face of User Experience
Image source: Apple.com The Apple Watch – coming early 2015 I know you’ll agree when I say that Apple’s announcements yesterday totally captured…
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A Huge Leap Forward for Cross-Platform Mobile App Development
Mobile app developers have searched long and hard for the “Holy Grail” of app development: code an app once and…
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Airbnb new logo faces backlash. All part of the plan?
As some of you may have seen the seemingly controversial yet canny home hosting enterprise that is taking over the…
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Need the skinny on Apple’s WWDC Conference 2014?
As the name suggests, World Wide Developer’s Conference, is an annual meeting held by Apple to unveil its latest and…
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Celebrating a True Brand Story
I think I speak for everyone at Brown Bag when I say that a branding challenge really energizes us. Turning…
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5 Ways to Excel in Client Service
To stay relevant and keep up, we designers are apt to learn new software, keep up with design and development…
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The most helpful type of content? (Hint: it has three initials)
I believe a great example of being helpful through content is the FAQ. Yes, the pre-Web textual tradition that sought…
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Top 6 blogging (and dating) blunders. Happy Valentines Day!
It’s no surprise that we love blogging at The Bag. But there’s a thin line between a good blogging effort…
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Google’s Nest brings us closer to the Internet of Everything
I can’t stop thinking about Google’s acquisition of Nest for 3.2 BILLION. I love Nest and am glad for them…
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How Creative Technology pushed the limits in 2013
At the Createch 2013 conference I picked up on an overarching theme: We all want to push the limits for…
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User Experience… same thing as Usability?
All the jargon associated with the art and science of web site building can seem redundant. There are several similar…
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The Internet is the greatest disappearing act of all time
This summer, our team presented five high-level digital marketing trends for an interested client. Among those mega-trends discussed, the concept…
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Jimmy Fallon and Justin Timberlake on the #hashtag
We’ve poked fun at the irrelevant hashtag, the hashtag-happy and sentences-as-hashtags here at the Bag before, so it was very…
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The Skinny on WordPress 3.6
WordPress is now powering over 60 Million Websites. It’s a clear choice for many businesses, and in particular, Brown Bag…
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Take your desktop with you on your iPAD. Really!
I use one of Brown Bag’s mini iPads, and love it. Even got a highly responsive keyboard to go with…
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AIGA: Don’t Call it a Comeback
Many Georgia Football seasons ago, when I was just a naïve design student living in Athens, Georgia, my teachers always…
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Social Cage Match: Facebook Versus Google+
With a billion users, Facebook continues to trump every social media platform; they have the most registered users and the…
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Guinness & Gifting? Santa in July? It’s in the Bag.
Our Summer Highlight – 12 Days of Gifting with The Empty Stocking Fund Guinness and gifting? Santa in July? Shots…
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iOS 7 and The Golden Ratio
iOS 7 and The Golden Ratio 1 to 1.618 The Golden Ratio is a term used to describe aesthetically pleasing…
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Banking human (or banking more conveniently) with TD Bank
We’re digging the new marketing campaign from TD Bank for their spot-on messaging with “Bank Human”. They aim to apply…
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The Power of Touch
The use of texture on a touch screen device could allow users to infer meaning from a tactile difference between…
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Clear: App of the Week
WE LOVE THIS APP! It is super simple to use and create lists fast and easy. Its simplicity is its…
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Gas Buddy: App of the Week
We’re all trying to save money on gas right now. A penny saved is a penny more to party, right?!…
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Sketch Roll: App of the Week
It’s about time we started to do this…we are rolling out the App of the Week! Each week, we will…
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