Head of Digital Media at Brown Bag Media

Posted 1 month ago

As Head of Digital Media at Brown Bag Media you will be in charge of guiding the strategy and implementation of innovative and effective digital media strategies for our clients. You will be responsible for cultivating growth and maximizing the potential of our Media team, acting both as a manager and a mentor. As part of the leadership team, you will be expected to combine a creative and analytical approach to shape and guide the vision of the Brown Bag Media team, with particular reference to your area of expertise and influence.

This role calls for an experienced digital media professional who can illustrate their digital thinking to develop insightful narratives on performance, with accountability for continually improving the performance of our clients’ media investment.


ROLE REQUIREMENTS

  • Drive the strategy and planning for paid search, organic search, and performance media
  • Provide leadership, mentorship and management of the Media team
  • Develop and maintain a strong knowledge of clients’ business and apply media understanding accordingly to help deliver against the clients’ needs/objectives
  • Build and maintain strong client relationships, ensuring clear communication, prioritization of work and expectation setting both internally and externally
  • Actively champion and facilitate collaboration and integration among internal and external team members
  • Keep well-informed of current events and trends that impact business and provide a clear and informed point of view on industry topics relating to the use of digital media, search and measurement methodologies

QUALITIES AND CHARACTERISTICS

  • 7-10+ years of relevant media experience
  • Innovative, forward thinking problem solver with strong strategic background
  • Accomplished and fair negotiator, with strong working relationships within media sales
  • Excellent communication & client management skills
  • Strong presenter with ability to generate excitement amongst clients, partners and team
  • Comfortable and effective when working with international stakeholders
  • Financial Institution and product background a ++
  • Cost per Click, Cost per App, Cost per Lead experience a ++

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